AI paraphrasing tools for essays: does any of them preserve the original argument while changing the structure? my experience so far is that they either preserve the meaning too closely (barely changes anything) or they drift so far from the original that you’ve lost your point. looking for something in between.
Here’s what I’m seeing across campaigns: AI content performs fine on metrics like open rate and click-through when the copy is relevant. Where it falls apart is downstream conversion and brand recall. People click, don’t convert, and don’t remember the brand. Generic content doesn’t build the relationship.